Build targeted customer profiles using our crazy smart data analytics.
As a data driven direct marketing company we like to help our clients stop playing the numbers game.
Old School Thinking: If i want 75 new customers and i know i will get a 1.5% response rate and i will convert 5% of those responses then i need to market to 100,000 people….aggghhhhhh!!
Diversified Data Services Thinking: If i want 75 new customers i should analyze my current customer database to build a profile and develop a new customer acquisition model that delivers the right message to the right person at the right time. The pro’s call it predictive modeling we call it doing what you would if you had the time….Yeeaaahhhh!
Call us today and find out about how we helped one of our customers increase their income by 20% and reduce their costs by almost 40% in 2009.
